Georgia Hall showcases new apparel collection in winning style

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Callaway Apparel ambassador Georgia Hall’s latest wire-to-wire victory on the Ladies European Tour gave her a perfect platform to showcase the style and performance of the new Callaway Apparel Spring/Summer 22 Collection. 

Georgia (25) sported a host of authentic to golf, performance-rich garments on her way to a five-shot victory in the desert, a victory that takes the 2018 Women’s Open champion to the top of the Race to Costa del Sol rankings.

Callaway Apparel Brand Director EMEA, Helen Willsmer, said: “Congratulations to Georgia on her latest tournament victory. In the heat of competition, she continues to perfectly demonstrate how our garment technology not only allows you to feel and look your best on the golf course, but all perform at the very highest level.”

As well as addressing a growing trend for athleisurewear with a completely new offering of leggings and joggers which both feature prominently in SS22, Sun Protection styles continue to be a prominent and ever-growing addition to the collection, with their SPF fabric composition and UV block technology.

Popular with Georgia, she commented: “I love Callaway Apparel’s Long Sleeve Sun Protection garments. They provide me with confidence when out in the sun all day knowing that these fabrics block out harmful rays.”

Georgia’s chosen products for tournament week, all from Callaway Apparel’s Spring/Summer 22 Collection, were:

Thursday – Long Sleeve ¼ Zip Sun Protection Top in blue tattoo, and TrueSkulpt Short in blue tattoo.

Friday – Colourblock Sleeveless Polo in caviar, and Flounce Skort in caviar.

Saturday – Geo Print Long Sleeve Sun Protection Polo, and TrueSkulpt Skort in peacoat.

Sunday – Tie Dye Floral Polo in pastel lavender, and TrueSkulpt Skort in bright white.

TrueSkulpt Technology, exclusive to Callaway Apparel and a consistent feature throughout the Ladies SS22 line, smoothes your shape and ensures each garment not only looks perfect, but performs at the very highest levels out on the golf course.

A host of products within the SS22 collection also feature Swing Tech Technology, Callaway Apparel’s trademark technology with athletic performance and a classic fit, including a re-engineered construction to minimise restriction and maximise range of motion in every swing. 

Sustainability, under the ECO tag, also continues to play an important part in SS22. Callaway Apparel commits to using up to 30% recycled polyester in every garment across its men’s and ladies ranges.

More aligned to the men’s colour schemes and patterns than in previous seasons, the ladies’ SS22 range features a similarly stylish mix of soft pastels, energetic designs and supercharged patterns to create joy and inspire positivity.