Gleneagles, Scotland
LANDMARK continues to play a pivotal role in bringing Gleneagles’ iconic ‘Glorious Playground’ brand positioning to life across a global golf landscape. Through sharp storytelling and high-impact communications, we ensure the Perthshire estate’s world-class golfing legacy remains firmly at the centre of the luxury lifestyle conversation.
Strategic reputation management lies at the heart of our work. By deploying targeted campaigns focused specifically on high-value globally-important golf course rankings media and Tier One international senior editors, LANDMARK has helped Gleneagles secure the title of #1 Golf Resort in the UK & Ireland for an incredible nine consecutive years in Golf World.
That influence resonates on a global stage. Sustained international media positioning has solidified Gleneagles as the #2 Golf Resort in the World for four years running (Golf World), elevating the resort from a national treasure to an international bucket-list destination.
Critical acclaim reached a historic high point with the inclusion of The King’s Course in Golf Digest’s prestigious World Top 100 rankings for the first time. Our campaign amplified the course’s classic architectural pedigree, cementing its status among the finest playing experiences on the planet.
Beyond industry accolades, our collaborative strategy delivers measurable commercial power. Today, Gleneagles is enjoying record-high golf revenues, driving unprecedented demand across visitor green fees, domestic and international memberships, and high-value corporate and group bookings.