Heritage Resorts & Golf, Mauritius

Heritage Golf Club, Mauritius, is part of Heritage Resorts & Golf, a World Top 25 Golf Resort and the only 45-hole golf destination in the Indian Ocean, with two DP World Tour hosting courses.

Ahead of the opening of the dramatic La Réserve Golf Links, the first and only contemporary links in the Indian Ocean, LANDMARK developed clear brand positioning and messaging to target discerning, international golf travellers.

Our strategy centred on curated brand content – including CGIs, photography, video and marketing collateral – and proactive lobbying of Top 100 course raters to help establish La Réserve Golf LInks’ reputation as the No.1 course in the region.

Just over two years after its opening, the Louis Oosthuizen/Peter Matkovich co-designed layout was ranked among the top 30 international courses (outside the US) by Golfweek.

Our structured PR and communication campaign, targeting key markets, secured prominent coverage in Golf Asia, CNN Living Golf, GOLF.com, Golf Digest USA, Robb Report USA, LINKS Magazine, Kingdom, Le Figaro and Le Point.

Combined with a global outreach, we delivered exceptional commercial and PR brand value, producing €600K in PR value during the 2024/5 campaign cycle.

LANDMARK continues to build Heritage Resorts & Golf’s reputation globally as the reason to visit Mauritius.