PGA Catalunya Golf and WellnessReturn to work
Golf and Wellness
Coinciding with the opening of its new Wellness Centre, Landmark worked with the resort on strategic brand respositioning and new messaging: ‘Play Well, Stay Well, Live Well’.
Golf’s new sales messages
Supported by market research and insights, Landmark is helping the European Tour Destination redefine the language of golf highlighting golf’s important mental, physical and social wellbeing benefits.
Landmark helped activate the brand repositioning by executing an integrated brand communications strategy and plan including website, blog and social media content, as well as PR and advertising.Return to work