GGA Partners
Return to workGGA Partners is an international consulting firm and trusted advisor to many of the world’s most successful golf courses, private clubs, resorts and residential communities.
Rebrand
Previously known as Global Golf Advisors, Landmark led a full strategic review of the brand and recommended a rebrand, to reflect the firm’s experience and expertise outside of golf, as well as its established reputation within golf.
Brand name
Undertaking research and interviews with key clients and golf industry leaders, Landmark identified the reputation of the firm’s partners, highlighting this within a new brand name.
Brand heritage
Drawing on the firm’s heritage (it was formerly the KPMG Golf Industry Practice), the new brand identity and colouring reflects both its heritage in the financial services industry and the solid, confident colours of trust.
B2B Communications
In additional to the rebrand, Landmark also advised on a customer communications strategy, focused on an insights-based newsletter and content for digital marketing, including LinkedIn.
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